Taking away the cows

First, H-E-B took away the packaging for milk that showed the cow jumping over the moon. Now, Blue Bell has changed the packaging for ice-cream sandwiches, which used to show an all-over cow-led-by-little-girl repeat, in favor of an all-over photographic chocolate-wafer, complete with pin-dot punctures. This is very generic and not very attractive. The material has changed, also, from a sort of waxed-paper cover to the same sort of sealed plastic that has lately been introduced as a wrapper for the Hershey Almond Bar (which also changed in shape). The Hershey logo has been PhotoShopped to have a drop shadow, also.