"Please do not discard"
That was printed on the large mailer. Not "urgent." Not mimicry of a telegram or of first-class mail from the government. So it was kept and opened. A simple and unadorned request worked very well. At least here. Elsewhere?
Rantor, founding member of the International League of Luddites, headquartered in South Austin, Texas 78704, celebrates National Indignation Week every day of the year.